Intersectionality at heart of advice to industry in new BCOMS’ D Word 4 Diversity Guide

Published by Jon Holmes on

Research, learnings from panel sessions, and recommended actions feature in 20-page handbook designed to help everyone in sports media industry; Sports Media LGBT+ contributed to Guide, which was recently launched at London event…

By Jon Holmes

The new D Word 4 Diversity Guide is available to download for free from the BCOMS website

Advice for sports media professionals on how to advance inclusion and boost representation in the industry is available now via the new D Word 4 Diversity Guide from BCOMS.

The free-to-access handbook contains the latest facts and figures gleaned from BCOMS’ research showing demographics in relation to the UK population, plus detailed summaries of the five panel sessions that were held at the D Word 4 event at News UK headquarters earlier this year.

Leon Mann

BCOMS founder Leon Mann called that event “a critical day for the health of the profession” as it brought together around 200 journalists, editors, executives, and EDI consultants, along with those in other industry roles.

“Intersectionality was at the heart of every session,” writes Mann in the Guide, which was launched at an event in central London in November. He goes on to add: “Society and sport are incredibly diverse.

“The sports media must be too, in order to be fit for purpose to deliver for its stakeholders.”

A thread of tweets posted during the event can be viewed here.

Sports Media LGBT+ has contributed to the Guide, submitting a summary of findings from its 2022 survey looking at the workplace experiences of both LGBT+ people and allies.

Jon Holmes was joined by Emma Smith in representing the network group at D Word 4, with Jon speaking on the ‘Shifting the Dial’ panel and Emma on ‘The Lens’.

You can read Emma’s account of the day at News HQ here.

The Guide concludes with 11 recommended Actions that focus on areas including partnerships, masterclasses, mentoring schemes, networking and pathways.

Click here to download a PDF of the D Word 4 Diversity Guide.

Watch this video for key takeaways from the D Word 4 Guide

Sports Media LGBT+ is a network, advocacy, and consultancy group that is helping to build a community of LGBTQ+ people and allies in sport. We’re also a digital publisher. Learn more about us here.

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Jon Holmes

Digital Sports Editor